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Visit Bogner


We open our doors to a sense of freedom, sportsmanship and tradition! To show our customers the Bogner vision, we brought nature into our home – with lots of wood, rooms flooded with light, natural stone, glass and individual favourites.

light up the night…

Shining Stars

On any cold, clear winter night in Zermatt, the stars shine brilliantly above the ski slopes. On this particular night, however, they’re also shining on them: on this night, Willy Bogner is shooting a spectacular night sequence for his new film, Ski Visions, featuring some of the world’s best skiers lighting up the pistes in brilliant LED-studded skiwear.

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Die Geheimnisse von Zermatt